Barcelona Administration faces two main problems currently
first renew the contract of Lionel Messi "icon" team to become top
players an annual salary, or at least equated with his rival Ronaldo Real
Madrid star, and second, to increase the rights of exploitation signs
players-commercial and photographs where the Catalan club gets to nine million
euros only from the sale of rights to the images of his players up while what Messi
achieved 23 million euros from the sale of a picture of the eight sponsors for
his brand.
And the Spanish newspaper "Marca" confirmed that Barcelona,
which was awarded to players revenues photographs, trying to get a larger share
from the sale of pictures of players in order to provide liquidity to
contribute to the amendment of the Messi, who Sandro Rosell promised, the club
president resigned a contract is the most expensive in the world when renewing
his now should the current president of the club and his former deputy Bartomao
fulfill the promise of Russell and management of Barcelona.
Real Madrid paid 18 million fixed salary net of Cristiano
Ronaldo, but the rest of Real's share from the sale of the rights of images the
same player who gets a large proportion also.
Barcelona on the same line asks a high percentage of those
revenues and images obtained by Messi, after the Argentine rose gains by
various sponsorships to more than 23 million euros by eight big brands are
using his image.
Adidas main sponsor of the Messi pay eight million euros a
year, and the brand emphasizes that the Argentine has shown enormous loyalty to
renew the contract of sponsorship, even if Messi wanted had achieved higher
revenues certainly than other brands, but Messi stayed always loyal to them when he began his career.
And it appear on the horizon, a new problem between Messi
and Barcelona, who wants to sell a percentage of the rights of commercial
images Messi, but the Argentine player does not want to give up any percentage
of the club for the exclusive rights.
And Messi gets to 4.5 million euros from Turkish Airlines,
which signed with her in September 2012 on a three-year contract for the use of
his image versus 1.5 million per season, it has been activated this contract by
the Turkish company through ads that Messi participates with Kobe Bryant.
Barcelona wants to rescind Messi contract with Turkish
Airlines and the reason is clear is the brand of Messi, which began to
interfere with the main sponsor of the club, "Qatar Foundation" who
wants to keep the Messi sign brand exclusively, which could lead to the sale of
the player in the case of access to an impasse in negotiating sponsorship
rights.
There is another crisis is that in the case of a contract
with Barcelona, Nokia, for example, it would interfere with the care of Messi
current "Samsung" and gets Messi on 23 million euros of contracts for
sponsorship and selling the commercial image
for 8 companies take care of him, which could lead to a new crisis with
Barcelona because of a conflict between the player and sponsors club.
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